Top Performing Banner Sizes on Google Adwords
An Online Marketing Fundamental that You Gotta Know Straight from the Donkey’s Mouth
Various banner ad sizes that can be used on websites and what banners work best in different countries.
Here are the top banner ad sizes mentioned in the article:
1. Leaderboard (728×90)
A horizontal banner ad that is typically placed at the top of a webpage.
The 728×90 leaderboard ad size is one of the most popular and effective banner ad sizes.
2. Large Rectangle (336×280)
A rectangular banner ad that is commonly used to promote products or services.
The 336×280 large rectangle ad size is a popular choice for product promotions and announcements.
3. Medium Rectangle (300×250)
A medium-sized rectangular banner ad that is often used for product promotions, news, and announcements.
The 300×250 medium rectangle ad size is a versatile and widely used format.
4. Skyscraper (160×600)
A tall, narrow banner ad that is often placed on the side of a webpage or in a content area.
The 160×600 skyscraper ad size is a popular choice for long, vertical content such as product information or tutorials.
5. Wide Skyscraper (160×600)
Similar to the standard skyscraper, but wider and taller.
The 160×600 wide skyscraper ad size is often used for product promotions or long-form content.
6. Half Page (300×600)
A large banner ad that is typically placed below the fold or at the bottom of a webpage.
The 300×600 half-page ad size is often used for product promotions or long-form content.
7. Billboard (970×250)
A large, horizontal banner ad that is often used for product promotions or announcements.
The 970×250 billboard ad size is a popular choice for grabbing attention and promoting products or services.
These are some of the most popular banner ad sizes mentioned in the article, but there are many other sizes available depending on your specific advertising needs and goals.
This is good to know for:
- Adsense and other related banner ads networks that pay you based on clicks and impressions
- Your own banner advertising
- Banners that you make for affiliates to use.